Berman Brothers Group (BBG)
Monthly Construction Progress Reports
A monthly visual reporting system that documents the live development of BBG’s residential projects. Through video and photography, the reports offer ongoing insight into construction milestones, reinforcing BBG’s reputation for hands-on delivery and consistent transparency.
The Outcome
As part of a larger content strategy, BBG’s monthly construction updates serve as a cornerstone of brand trust and audience engagement. These progress reports are designed to provide real-time visibility into how each project is unfolding. From Mont Reve to Dolce Vita, each update brings stakeholders closer to the build.
Every month, we head to the site to capture the current state of construction. Our deliverables include:
- A cinematic progress video that documents major visual changes
- On-site photography that highlights structural work and design detail
- Interviews with Saul Berman or other leads, offering insights into key decisions
The interviews deepen the story, sharing not only what is happening, but why it matters. Whether discussing new engineering milestones or material selections, they provide valuable context that educates and reassures buyers.
This is an ongoing project that will run through the full development cycle of each BBG site. The content is shared across website, social media, and investor updates, becoming a vital source of consistent communication and trust.